After releasing its Re-Color collection back in August, PANGAIA is back with another hue-themed range, dubbed the Food Dye Capsule. As suggested by the name, the collection uses food waste to color this new launch.
The Food Dye capsule is yet another step in the brand’s color innovation research journey. Aiming to create dyes that use less water and no harmful chemicals, the materials science leader used the findings it had already obtained as a stepping stone for this new method.
Developed by Japan-based Toyoshima & Co., Ltd, this technology uses food waste from food companies, farms and coffee houses. To make the responsible dye, the company employs a process that requires extracting color from the food leftovers and applying it to the yarn. Using ingredients like Matcha, Rooibos, and Blueberry, PANGAIA achieved a muted neutral color palette for the pieces in this collection.
Within the collection you’ll find the brand’s signature 365 sweatshirts and sweatpants. It also features a T-shirt, and all the pieces have a personalized PANGAIA message, drawing attention to the new dying method and educating the customer: “These trackpants are colored using a technology that transforms food waste from matcha into natural dyes.”
You can already get your hands on the Food Dye Capsule, exclusively on the PANGAIA website. Prices range from $120 USD to $259 USD.