To borrow from a classic of modern popular music, the drops start comin’ and the don’t stop comin’. It’s a phrase which may, somehow, be slightly less philosophical than the Smash Mouth original, but which rings true here nonetheless. With every week that goes by, big hitters and new brands deliver on a frighteningly large array of planet-friendlier footwear, upping their game and the ante for the entire industry with every new release.
Naturally, one could point out – and we often do here – that the output volume is unsustainable, regardless of how “sustainable” those products claim to be. But, that being said, it’s better that they’re pushing progress if they’ve got to be pushing something. (And you had better believe they’ve got to be pushing something.)
To that end, we’ve put together a list of recent drops you might have missed and which we haven’t yet covered on FUTUREVVORLD: a veritable who’s who of big-hitters and underdogs – from Nike and adidas to Allbirds and CAMPERLAB – designed to get you up to the speed on releases that slipped under your radar. Because progress keeps moving, life just gets in the way sometimes, you know?